Find clients for your agency in San Antonio
The San Antonio–New Braunfels metro area counts 5,910 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 1,828 full-service restaurants, 1,072 real estate agents and brokers and 786 plumbing and HVAC contractors. 84 advertising agencies compete for them.
The local businesses agencies sell to in San Antonio
Counts of establishments by trade in the San Antonio–New Braunfels metro area, per 10,000 residents, against the median of the 50 largest US metro areas.
| Trade | Businesses | Per 10,000 residents | vs median |
|---|---|---|---|
| Plumbing and HVAC contractors | 786 | 2.8 | −10% |
| Full-service restaurants | 1,828 | 6.5 | −11% |
| Electricians | 526 | 1.9 | −18% |
| Real estate agents and brokers | 1,072 | 3.8 | −23% |
| Auto repair shops | 503 | 1.8 | −24% |
| Hair and beauty salons | 545 | 1.9 | −27% |
| Nail salons | 147 | 0.5 | −49% |
| Remodelers | 503 | 1.8 | −53% |
Source: US Census Bureau, County Business Patterns 2023; population 2,813,140 (Census Bureau estimate, July 2025). Counts change as businesses open and close.
Where San Antonio stands out
- Plumbing and HVAC contractors: 2.8 per 10,000 residents, 10% below the median of the 50 largest US metro areas (rank 34 of 50).
- Full-service restaurants: 6.5 per 10,000 residents, 11% below the median (rank 40).
- Remodelers: scarcer here (53% below the median), so fewer prospects, each with fewer rivals.
- Competition: 84 advertising agencies for 52,088 businesses of all kinds, one for every 620. The median across the 50 largest US metro areas is one for every 512, so San Antonio ranks 13 of 50 on businesses per agency (1 is the least crowded): more businesses per agency than most, more room for you.
How San Antonio compares with nearby and similar cities
Of these 7 cities, Portland has the most of these businesses per resident and Sacramento the most businesses per agency.
| City | Local businesses | Per 10,000 residents | Businesses per agency | Strongest trade, vs median |
|---|---|---|---|---|
| San Antonio | 5,910 | 21 | 620 | Plumbing and HVAC contractors (−10%) |
| Austin | 7,438 | 28 | 256 | Real estate agents and brokers (+42%) |
| Dallas | 19,336 | 23 | 409 | Full-service restaurants (−9%) |
| Houston | 15,926 | 20 | 619 | Full-service restaurants (−10%) |
| Portland | 8,587 | 34 | 367 | Nail salons (+60%) |
| Sacramento | 7,380 | 30 | 651 | Nail salons (+77%) |
| Pittsburgh | 7,025 | 29 | 555 | Hair and beauty salons (+66%) |
Your first three lists in San Antonio
- Full-service restaurants: 1,828 businesses, close to the median per resident, so the volume is the reason to start here (rank 40 of 50).
- Real estate agents and brokers: 1,072 businesses, 23% fewer per resident than the median city, so each one has fewer rivals (rank 34 of 50).
- Plumbing and HVAC contractors: 786 businesses, close to the median per resident, so the volume is the reason to start here (rank 34 of 50).
How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.
Frequently asked questions
How many local businesses can an agency prospect in San Antonio?
US Census Bureau, County Business Patterns 2023 counts 5,910 establishments in the trades on this page in the San Antonio–New Braunfels metro area, including 1,828 full-service restaurants, 1,072 real estate agents and brokers and 786 plumbing and HVAC contractors.
How many marketing agencies are there in San Antonio?
84 advertising agencies in the San Antonio–New Braunfels metro area (US Census Bureau, County Business Patterns 2023), one for every 620 businesses, against a median of one for every 512 across the 50 largest US metro areas.
Which trade should an agency target first in San Antonio?
By volume, full-service restaurants (1,828). Relative to its size, San Antonio stands out most on plumbing and HVAC contractors: 2.8 per 10,000 residents, rank 34 of 50.