Find clients for your agency in Portland
The Portland–Vancouver–Hillsboro metro area counts 8,587 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 2,413 full-service restaurants, 1,709 real estate agents and brokers and 1,469 remodelers. 199 advertising agencies compete for them.
The local businesses agencies sell to in Portland
Counts of establishments by trade in the Portland–Vancouver–Hillsboro metro area, per 10,000 residents, against the median of the 50 largest US metro areas.
| Trade | Businesses | Per 10,000 residents | vs median |
|---|---|---|---|
| Nail salons | 420 | 1.7 | +60% |
| Remodelers | 1,469 | 5.8 | +53% |
| Real estate agents and brokers | 1,709 | 6.7 | +36% |
| Full-service restaurants | 2,413 | 9.5 | +30% |
| Auto repair shops | 626 | 2.5 | +5% |
| Plumbing and HVAC contractors | 785 | 3.1 | at the median |
| Electricians | 567 | 2.2 | at the median |
| Hair and beauty salons | 598 | 2.4 | −11% |
Source: US Census Bureau, County Business Patterns 2023; population 2,542,282 (Census Bureau estimate, July 2025). Counts change as businesses open and close.
Where Portland stands out
- Nail salons: 1.7 per 10,000 residents, 60% above the median of the 50 largest US metro areas (rank 11 of 50).
- Remodelers: 5.8 per 10,000 residents, 53% above the median (rank 6).
- Hair and beauty salons: scarcer here (11% below the median), so fewer prospects, each with fewer rivals.
- Competition: 199 advertising agencies for 72,943 businesses of all kinds, one for every 367. The median across the 50 largest US metro areas is one for every 512, so Portland ranks 44 of 50 on businesses per agency (1 is the least crowded): a crowded agency market, where niching on one trade and leading with proof wins.
How Portland compares with nearby and similar cities
Of these 7 cities, Portland has the most of these businesses per resident and Sacramento the most businesses per agency.
| City | Local businesses | Per 10,000 residents | Businesses per agency | Strongest trade, vs median |
|---|---|---|---|---|
| Portland | 8,587 | 34 | 367 | Nail salons (+60%) |
| Sacramento | 7,380 | 30 | 651 | Nail salons (+77%) |
| Pittsburgh | 7,025 | 29 | 555 | Hair and beauty salons (+66%) |
| Las Vegas | 6,225 | 26 | 408 | Real estate agents and brokers (+49%) |
| Cincinnati | 5,362 | 23 | 530 | Full-service restaurants (−5%) |
| Kansas City | 6,082 | 27 | 483 | Real estate agents and brokers (+13%) |
| Columbus | 4,710 | 21 | 422 | Full-service restaurants (−15%) |
Your first three lists in Portland
- Full-service restaurants: 2,413 businesses, 30% more per resident than the median city, so owners compete hard for customers (rank 3 of 50).
- Real estate agents and brokers: 1,709 businesses, 36% more per resident than the median city, so owners compete hard for customers (rank 17 of 50).
- Remodelers: 1,469 businesses, 53% more per resident than the median city, so owners compete hard for customers (rank 6 of 50).
How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.
Frequently asked questions
How many local businesses can an agency prospect in Portland?
US Census Bureau, County Business Patterns 2023 counts 8,587 establishments in the trades on this page in the Portland–Vancouver–Hillsboro metro area, including 2,413 full-service restaurants, 1,709 real estate agents and brokers and 1,469 remodelers.
How many marketing agencies are there in Portland?
199 advertising agencies in the Portland–Vancouver–Hillsboro metro area (US Census Bureau, County Business Patterns 2023), one for every 367 businesses, against a median of one for every 512 across the 50 largest US metro areas.
Which trade should an agency target first in Portland?
By volume, full-service restaurants (2,413). Relative to its size, Portland stands out most on nail salons: 1.7 per 10,000 residents, rank 11 of 50.