Find clients for your agency in Richmond
The Richmond metro area counts 4,160 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 1,105 full-service restaurants, 681 real estate agents and brokers and 578 remodelers. 65 advertising agencies compete for them.
The local businesses agencies sell to in Richmond
Counts of establishments by trade in the Richmond metro area, per 10,000 residents, against the median of the 50 largest US metro areas.
| Trade | Businesses | Per 10,000 residents | vs median |
|---|---|---|---|
| Hair and beauty salons | 439 | 3.2 | +20% |
| Auto repair shops | 381 | 2.7 | +16% |
| Electricians | 364 | 2.6 | +14% |
| Remodelers | 578 | 4.2 | +10% |
| Full-service restaurants | 1,105 | 8.0 | +9% |
| Plumbing and HVAC contractors | 465 | 3.3 | +7% |
| Nail salons | 147 | 1.1 | at the median |
| Real estate agents and brokers | 681 | 4.9 | at the median |
Source: US Census Bureau, County Business Patterns 2023; population 1,389,338 (Census Bureau estimate, July 2025). Counts change as businesses open and close.
Where Richmond stands out
- Hair and beauty salons: 3.2 per 10,000 residents, 20% above the median of the 50 largest US metro areas (rank 12 of 50).
- Auto repair shops: 2.7 per 10,000 residents, 16% above the median (rank 7).
- Competition: 65 advertising agencies for 33,589 businesses of all kinds, one for every 517. The median across the 50 largest US metro areas is one for every 512, so Richmond ranks 25 of 50 on businesses per agency (1 is the least crowded): more businesses per agency than most, more room for you.
How Richmond compares with nearby and similar cities
Of these 7 cities, Salt Lake City has the most of these businesses per resident and Memphis the most businesses per agency.
| City | Local businesses | Per 10,000 residents | Businesses per agency | Strongest trade, vs median |
|---|---|---|---|---|
| Richmond | 4,160 | 30 | 517 | Hair and beauty salons (+20%) |
| Virginia Beach | 5,614 | 31 | 844 | Nail salons (+35%) |
| Memphis | 2,380 | 18 | 901 | Full-service restaurants (−13%) |
| Salt Lake City | 4,243 | 32 | 397 | Real estate agents and brokers (+92%) |
| Fresno | 2,221 | 18 | 827 | Nail salons (at the median) |
| Birmingham | 2,596 | 22 | 618 | Plumbing and HVAC contractors (+15%) |
| Grand Rapids | 2,888 | 24 | 563 | Auto repair shops (+21%) |
Your first three lists in Richmond
- Full-service restaurants: 1,105 businesses, close to the median per resident, so the volume is the reason to start here (rank 13 of 50).
- Real estate agents and brokers: 681 businesses, close to the median per resident, so the volume is the reason to start here (rank 26 of 50).
- Remodelers: 578 businesses, close to the median per resident, so the volume is the reason to start here (rank 21 of 50).
How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.
Frequently asked questions
How many local businesses can an agency prospect in Richmond?
US Census Bureau, County Business Patterns 2023 counts 4,160 establishments in the trades on this page in the Richmond metro area, including 1,105 full-service restaurants, 681 real estate agents and brokers and 578 remodelers.
How many marketing agencies are there in Richmond?
65 advertising agencies in the Richmond metro area (US Census Bureau, County Business Patterns 2023), one for every 517 businesses, against a median of one for every 512 across the 50 largest US metro areas.
Which trade should an agency target first in Richmond?
By volume, full-service restaurants (1,105). Relative to its size, Richmond stands out most on hair and beauty salons: 3.2 per 10,000 residents, rank 12 of 50.