Official data · US Census Bureau, County Business Patterns 2023

Find clients for your agency in Milwaukee

The Milwaukee–Waukesha metro area counts 4,032 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 1,157 full-service restaurants, 541 real estate agents and brokers and 526 remodelers. 81 advertising agencies compete for them.

4,032
local businesses in these trades
81
advertising agencies
487
businesses per agency

The local businesses agencies sell to in Milwaukee

Counts of establishments by trade in the Milwaukee–Waukesha metro area, per 10,000 residents, against the median of the 50 largest US metro areas.

TradeBusinessesPer 10,000 residentsvs median
Nail salons2191.4+35%
Auto repair shops4282.7+15%
Hair and beauty salons4322.7+4%
Full-service restaurants1,1577.3at the median
Electricians3282.1−9%
Remodelers5263.3−12%
Plumbing and HVAC contractors4012.5−18%
Real estate agents and brokers5413.4−30%

Source: US Census Bureau, County Business Patterns 2023; population 1,575,010 (Census Bureau estimate, July 2025). Counts change as businesses open and close.

Where Milwaukee stands out

  • Nail salons: 1.4 per 10,000 residents, 35% above the median of the 50 largest US metro areas (rank 17 of 50).
  • Auto repair shops: 2.7 per 10,000 residents, 15% above the median (rank 8).
  • Real estate agents and brokers: scarcer here (30% below the median), so fewer prospects, each with fewer rivals.
  • Competition: 81 advertising agencies for 39,486 businesses of all kinds, one for every 487. The median across the 50 largest US metro areas is one for every 512, so Milwaukee ranks 31 of 50 on businesses per agency (1 is the least crowded): a crowded agency market, where niching on one trade and leading with proof wins.

How Milwaukee compares with nearby and similar cities

Of these 7 cities, Salt Lake City has the most of these businesses per resident and Memphis the most businesses per agency.

CityLocal businessesPer 10,000 residentsBusinesses per agencyStrongest trade, vs median
Milwaukee4,03226487Nail salons (+35%)
Oklahoma City4,06127518Electricians (+37%)
Louisville3,49725411Plumbing and HVAC contractors (at the median)
Richmond4,16030517Hair and beauty salons (+20%)
Memphis2,38018901Full-service restaurants (−13%)
Salt Lake City4,24332397Real estate agents and brokers (+92%)
Fresno2,22118827Nail salons (at the median)

Your first three lists in Milwaukee

  1. Full-service restaurants: 1,157 businesses, close to the median per resident, so the volume is the reason to start here (rank 23 of 50).
  2. Auto repair shops: 428 businesses, 15% more per resident than the median city, so owners compete hard for customers (rank 8 of 50).
  3. Remodelers: 526 businesses, close to the median per resident, so the volume is the reason to start here (rank 33 of 50).

How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.

Frequently asked questions

How many local businesses can an agency prospect in Milwaukee?

US Census Bureau, County Business Patterns 2023 counts 4,032 establishments in the trades on this page in the Milwaukee–Waukesha metro area, including 1,157 full-service restaurants, 541 real estate agents and brokers and 526 remodelers.

How many marketing agencies are there in Milwaukee?

81 advertising agencies in the Milwaukee–Waukesha metro area (US Census Bureau, County Business Patterns 2023), one for every 487 businesses, against a median of one for every 512 across the 50 largest US metro areas.

Which trade should an agency target first in Milwaukee?

By volume, full-service restaurants (1,157). Relative to its size, Milwaukee stands out most on nail salons: 1.4 per 10,000 residents, rank 17 of 50.

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