Find clients for your agency in Philadelphia
The Philadelphia–Camden–Wilmington metro area counts 18,566 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 4,454 full-service restaurants, 3,149 remodelers and 2,170 hair and beauty salons. 355 advertising agencies compete for them.
The local businesses agencies sell to in Philadelphia
Counts of establishments by trade in the Philadelphia–Camden–Wilmington metro area, per 10,000 residents, against the median of the 50 largest US metro areas.
| Trade | Businesses | Per 10,000 residents | vs median |
|---|---|---|---|
| Nail salons | 1,333 | 2.1 | +104% |
| Remodelers | 3,149 | 5.0 | +32% |
| Hair and beauty salons | 2,170 | 3.4 | +30% |
| Auto repair shops | 1,906 | 3.0 | +28% |
| Plumbing and HVAC contractors | 2,118 | 3.3 | +7% |
| Electricians | 1,496 | 2.4 | +3% |
| Full-service restaurants | 4,454 | 7.0 | −4% |
| Real estate agents and brokers | 1,940 | 3.1 | −38% |
Source: US Census Bureau, County Business Patterns 2023; population 6,329,118 (Census Bureau estimate, July 2025). Counts change as businesses open and close.
Where Philadelphia stands out
- Nail salons: 2.1 per 10,000 residents, 104% above the median of the 50 largest US metro areas (rank 2 of 50).
- Remodelers: 5.0 per 10,000 residents, 32% above the median (rank 11).
- Real estate agents and brokers: scarcer here (38% below the median), so fewer prospects, each with fewer rivals.
- Competition: 355 advertising agencies for 153,791 businesses of all kinds, one for every 433. The median across the 50 largest US metro areas is one for every 512, so Philadelphia ranks 34 of 50 on businesses per agency (1 is the least crowded): a crowded agency market, where niching on one trade and leading with proof wins.
How Philadelphia compares with nearby and similar cities
Of these 7 cities, San Francisco has the most of these businesses per resident and Riverside the most businesses per agency.
| City | Local businesses | Per 10,000 residents | Businesses per agency | Strongest trade, vs median |
|---|---|---|---|---|
| Philadelphia | 18,566 | 29 | 433 | Nail salons (+104%) |
| Pittsburgh | 7,025 | 29 | 555 | Hair and beauty salons (+66%) |
| Phoenix | 14,962 | 29 | 334 | Real estate agents and brokers (+85%) |
| Boston | 17,769 | 35 | 631 | Nail salons (+75%) |
| Riverside | 11,164 | 23 | 846 | Nail salons (+55%) |
| San Francisco | 16,663 | 36 | 406 | Nail salons (+93%) |
| Detroit | 10,117 | 23 | 492 | Auto repair shops (at the median) |
Your first three lists in Philadelphia
- Full-service restaurants: 4,454 businesses, close to the median per resident, so the volume is the reason to start here (rank 32 of 50).
- Remodelers: 3,149 businesses, 32% more per resident than the median city, so owners compete hard for customers (rank 11 of 50).
- Hair and beauty salons: 2,170 businesses, 30% more per resident than the median city, so owners compete hard for customers (rank 6 of 50).
How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.
Frequently asked questions
How many local businesses can an agency prospect in Philadelphia?
US Census Bureau, County Business Patterns 2023 counts 18,566 establishments in the trades on this page in the Philadelphia–Camden–Wilmington metro area, including 4,454 full-service restaurants, 3,149 remodelers and 2,170 hair and beauty salons.
How many marketing agencies are there in Philadelphia?
355 advertising agencies in the Philadelphia–Camden–Wilmington metro area (US Census Bureau, County Business Patterns 2023), one for every 433 businesses, against a median of one for every 512 across the 50 largest US metro areas.
Which trade should an agency target first in Philadelphia?
By volume, full-service restaurants (4,454). Relative to its size, Philadelphia stands out most on nail salons: 2.1 per 10,000 residents, rank 2 of 50.