Find clients for your agency in Oxford
The Oxford city council area counts 820 local businesses of the kinds agencies sell websites, SEO and ads to. The biggest groups: 400 restaurants and takeaways, 115 builders and 90 hair and beauty salons. 30 advertising agencies compete for them.
The local businesses agencies sell to in Oxford
Counts of business sites (local units, rounded to 5) by trade in the Oxford city council area, per 10,000 residents, against the median of the 32 UK cities on this list.
| Trade | Businesses | Per 10,000 residents | vs median |
|---|---|---|---|
| Estate agents | 85 | 5.1 | +35% |
| Restaurants and takeaways | 400 | 24.1 | +12% |
| Builders | 115 | 6.9 | −4% |
| Hair and beauty salons | 90 | 5.4 | −31% |
| Plumbing and heating | 40 | 2.4 | −49% |
| Electricians | 40 | 2.4 | −51% |
| Garages and vehicle repair | 50 | 3.0 | −57% |
Source: ONS UK Business Counts, March 2026; population 165,940 (ONS mid-2025 estimate). Council area, not the wider metro area. Counts change as businesses open and close.
Where Oxford stands out
- Estate agents: 5.1 per 10,000 residents, 35% above the median of the 32 UK cities on this list (rank 5 of 32).
- Restaurants and takeaways: 24.1 per 10,000 residents, 12% above the median (rank 11).
- Garages and vehicle repair: scarcer here (57% below the median), so fewer prospects, each with fewer rivals.
- Competition: 30 advertising agencies for 6,445 businesses of all kinds, one for every 215. The median across the 32 UK cities on this list is one for every 191, so Oxford ranks 13 of 32 on businesses per agency (1 is the least crowded): more businesses per agency than most, more room for you.
How Oxford compares with nearby and similar cities
Of these 7 cities, London has the most of these businesses per resident and Oxford the most businesses per agency.
| City | Local businesses | Per 10,000 residents | Businesses per agency | Strongest trade, vs median |
|---|---|---|---|---|
| Oxford | 820 | 49 | 215 | Estate agents (+35%) |
| Cambridge | 745 | 50 | 170 | Estate agents (+32%) |
| Norwich | 960 | 66 | 110 | Garages and vehicle repair (+32%) |
| London | 77,880 | 85 | 99 | Builders (+185%) |
| Birmingham | 6,385 | 54 | 175 | Estate agents (+23%) |
| Leeds | 4,995 | 59 | 116 | Electricians (+51%) |
| Glasgow | 3,900 | 60 | 183 | Hair and beauty salons (+36%) |
Your first three lists in Oxford
- Restaurants and takeaways: 400 businesses, close to the median per resident, so the volume is the reason to start here (rank 11 of 32).
- Estate agents: 85 businesses, 35% more per resident than the median city, so owners compete hard for customers (rank 5 of 32).
- Builders: 115 businesses, close to the median per resident, so the volume is the reason to start here (rank 20 of 32).
How to work a list, from the "No website" filter to the first call: LeadsIt for agencies.
Frequently asked questions
How many local businesses can an agency prospect in Oxford?
ONS UK Business Counts, March 2026 counts 820 business sites (local units, rounded to 5) in the trades on this page in the Oxford city council area, including 400 restaurants and takeaways, 115 builders and 90 hair and beauty salons.
How many marketing agencies are there in Oxford?
30 advertising agencies in the Oxford city council area (ONS UK Business Counts, March 2026), one for every 215 businesses, against a median of one for every 191 across the 32 UK cities on this list.
Which trade should an agency target first in Oxford?
By volume, restaurants and takeaways (400). Relative to its size, Oxford stands out most on estate agents: 5.1 per 10,000 residents, rank 5 of 32.